Today, I changed The Bubbler site subhead from “I don’t care what you think, as long as you’re thinking,” to “More than 700 timeless posts on conservative thinking.”

That’s right, I hit the 700 post mark today, and I couldn’t be more excited. While I’ve been writing this for nearly three years, the ideas captured in The Bubbler have been developing and brewing for more than 30 years.

While there are many sites dedicated to conservative reactions to the news and issues of the day, I thought there was a gaping hole regarding conservative thought. Conservatives often assume their audience thinks and understands the issues as they do. They never stop to explain the thinking and rationale behind the philosophy for people who may not follow the issues as closely or as often.

After years of being frustrated at all the conservative pundits who rarely take the next step to help Americans who may not be so politically inclined understand the philosophy, I finally decided to do something. That something is The Bubbler.

The Bubbler is a regional Wisconsin word for a water fountain, and we went with this name because that’s traditionally where people stop and converse. My goal with this site is to provide unique, thought-provoking, conservative looks at every day issues and events. My goal is to help people understand not just what conservatives think, but why they think and believe what they do.

My tagline, “I don’t care what you think, as long as you’re thinking,” was because that was the goal. I’m not insisting everyone think like me (though they’d do well if they did, to be sure…). I’m just insisting they think. I want people to expand their perspectives and perhaps look at something in a way they hadn’t before.

I recently got into an exchange with a local high school principal about their spending a week teaching the Black Lives Matter at School curriculum at their high school. It contained all the usual BLM claptrap – Ibram X. Kendi anti-racist bile and “White fragility,” to name a few. Instead of demanding they don’t ask kids to read these, I simply asked her to consider adding “White Guilt,” by Shelby Steele, and “Blackout,” by Candace Owens, to their reading list.

People shouldn’t be sheltered from ideas. They just need to see alternative sides so they have the information necessary to draw their own conclusions. It wasn’t that they were teaching the BLM curriculum. It was that they weren’t sharing an alternative perspective and not even letting kids know many black people don’t share those views.

That mission is still central to this site. But I changed it because I’m pretty excited about having written 700 articles about conservatism, and I want to encourage you to read not just the latest articles, but to explore the archives. That’s why our Sunday post will now be a “best of” digest of past noteworthy posts.

This site is a labor of love. I don’t get paid for writing it, and I don’t get paid for your visit. (Not that there’d be anything wrong with that if I did.) I just do it because I think America could use a heavy dose of critical thinking and alternative conservative thought, and the ideas I’m sharing often can’t be found anywhere else.

Thank you for taking the time to read. I hope you find plenty in the archives that is thought-provoking and worth sharing with friends and family. I really appreciate your time, and hope I’m giving you an experience worth your time.